June’s sunny weather alone is a great reason to encourage your customers to hit the road for a weekend of outdoor fun, but did you know that the entire month is dedicated to the joys of the great outdoors? Although outdoor enthusiasts began recognizing June as National Camping Month as early as the 1970s, President Bill Clinton established National Great Outdoors Week in 1998 to celebrate America’s natural parks, forests, rivers, and lakes. Since 1998, other government entities have joined this commemorative effort, with the U.S. Senate officially declaring June as National Great Outdoors Month in 2019.
Throughout the month, different days are dedicated to the benefits and protection of the wilderness, along with reminders of how we can responsibly enjoy it.
Boating buffs and fishing fanatics alike celebrate National Fishing and Boating Week in June, beginning on June 3 and ending on June 11 this year. The week brings water lovers together to discover new destinations for their next trip. They also use the time to raise awareness about sustainable fishing practices and protecting the country’s water spots.
The celebrations don’t stop there. The American Hiking Society promotes National Trails Day on June 3 to promote awareness of everything our nation’s trails have to offer, including hiking, mountain biking, birdwatching, and land navigation education. Hiking enthusiasts can search for local events and volunteer to clean up and beautify trails across the country. A week later on June 10, Outdoor Recreation Roundtable holds events for National Get Outdoors Day, which encourages healthy, active outdoor fun by introducing kids and first-time participants to outdoor recreation opportunities close to home.
National Go RVing Day falls on Saturday, June 10, this year. This particular day inspires both the RV industry and consumers alike to commemorate the joys of RVing by heading to their favorite outdoor destination for a weekend. National Go RVing Day provides a great opportunity to motivate your customers to breathe in some fresh air while exploring the great outdoors with friends and family.
What better time to engage with your customers about the excitement of the great outdoors? Encourage them to pack up their gear, pile into the car, and honor National Great Outdoors Month by finding a secluded spot to reconnect with nature, cozy up to a campfire, or jump into a lake. From all of us at Motility Software Solutions, we hope you enjoy everything National Great Outdoors Month has to offer — and remember to save us a s’more under the stars!